Tony Lin

Apr 2026 – Jun 2026

Davis, CA

Acting Product Design Lead

Design Interactive

• Led a creative optimization strategy that leveraged AI insights, decreasing iteration cycles by 4 days per week and shipping an end-to-end app in under 3 weeks
• Mentored 3 junior designers through bi-weekly workshops on direct response fundamentals, which enhanced team task completion by 12% within 30 days and fostered a culture of continuous improvement

Feb 2026 – Jun 2026

Davis, CA

Brand Development & Growth Marketing Lead

Product Space

• Synthesized creator formats, site KPI, and Instagram performance data that drove impressions up 8-fold, rising from ~1,100 to ~8,900 within six weeks
• Orchestrated a brand identity overhaul with a design system of 30+ visual assets for ad campaigns that boosted social media direct response by 49% while meeting tight GTM partner timelines

Jan 2026 – Jun 2026

Davis, CA

Frontend Web, iOS, & Android Developer

#include

• Bridged design-to-production handoffs and cloud infrastructure by translating high-fidelity prototypes into a modular UI component library that accelerated feature deployment by 12%
• Architected modules aligned with design tokens to eliminate layout conflicts and UI inconsistencies, reducing navigation-related user friction by 10%
• Implemented state management using backend integration to eliminate friction, reducing drop-off rates by 15%

Jan 2024 – Dec 2024

Remote

Product Designer & Conversion Optimization Analyst

Infinite Options

• Designed UI that scaled 10 cross-platform SaaS applications from 0 to 1 across web and mobile apps (iOS & Android), reducing time-to-task for key features by 20%
• Drove a 90% adoption rate of new design collateral, ensuring adherence to WCAG policies to eliminate design debt across 160+ high-fidelity assets

University of California, Irvine

M.S. in Human-Computer Interaction & Design

University of California, Davis

B.A. in Design, Minor in Art Studio · GPA 3.8 · Dean's Honor List 2024